10 February 2021
Zee Punjabi, being a first GEC channel of Punjab not only holds a great responsibility to entertain the Punjabi audience but also the authenticity of the content and language too. Within one year of its launch, Zee Punjabi has marked its niche in the hearts of the audience.
Talking about Zee Punjabi’s popularity, one thing that has surely worked in the favour of the channel is its show line. From staying true to its theme ‘Jazba Kar Vakhon da’, all shows like ‘Kamli Ishq Di’, ‘Tu Patang Main Dor’, ‘Maavan Thandian Chaavan’, are the ones which are helping in people to install their beliefs in God, their dreams and more prominently in love, to essaying all the emotions successfully, Zee Punjabi is surely know how to rule the audiences.
Apart from being the first GEC Punjabi channel, Zee Punjabi has also pioneered in the evolution of marketing. They have installed special 3D hoardings across Punjab of the show like Dil Diyan Gallan with Sonam Bajwa, Maavan Thadian Chaavan, which is attracting more audiences and increasing the TRP of the channel.
When it comes to shows line up, Zee Punjabi has the biggest fiction and non-fiction shows. With Sonam Bajwa and Master Saleem on board, the non-fiction shows Dil Diyan Gallan and Antakshari are raising the bar.
With many promising upcoming shows, it is sure that Zee Punjabi is going to continue its winning streak for a long time.